Since 1932, the Texas Citrus Fiesta has stood as a vibrant tribute to the winter harvest of oranges and grapefruits that define our region. What began as a local celebration has blossomed into an iconic annual tradition, drawing visitors from across the state to witness the coronation of King Citrus and Queen Citrianna. Our legacy is built on the hard work of Valley farmers and the creative spirit of our community, showcased most uniquely in our Product Costume Style Show, where every garment is handcrafted using cured citrus skins and organic local materials.